The response was predictable, with a great deal of counter response from the recruitment marketing community and a sliver of validation from the corporate community. Embedded throughout each response, including many of those drafted to counter last week's article, are snippets of good advice. John Zappe highlighted that advertising can …
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Reference Checking Approaches: Is it Time to Blow Yours up?
Reference checking of candidates is conducted by nearly every firm in the Untied States. Some firms conduct them internally, while others outsource the process. Unfortunately, both approaches are often executed with little concern for accuracy or effectiveness. In fact, it is not uncommon for reference checks to be completed by …
Read More »Google Continues to Innovate in Recruiting and Candidate Assessment
There’s no doubt about it: Google is one of the most innovative recruiting organizations on the planet. I’ve written in the past about some of their world-class practices, but in light of recent innovations and global news interest, an update is in order. In less than nine years, Google has …
Read More »A Blocking Strategy For Increasing Employee Retention, Part 2
Is your firm experiencing an increasing turnover rate because recruiters from other firms are raiding you? Last week’s column introduced three elements of a world-class blocking strategy, including analyzing your talent competitors’ immediate needs; engaging third-party recruiters to determine who is most coveted; and working up an agreement with trusted …
Read More »Competitive Advantage Recruiting: Living in a Bubble, Part 1
Business is all about head-to-head competition. Firms regularly compete for a limited supply of customers by designing products to outstage the competition, pricing products to undercut the competition, distributing products as close as possible to the customer, and branding them to drive loyalty over time. In each competitive arena, leading …
Read More »How To Develop A Recruiting Strategy
Recruiting Managers, Do You Really Have a Recruiting Strategy? Part 1. What is a recruiting strategy? When I meet with directors or managers of corporate recruiting, I routinely ask them a simple question: “What is the name of your recruiting strategy?” Almost without fail, I get one of two basic …
Read More »From Average to World-Class: Your Onboarding/Orientation Program, Part 2
This checklist continues last week’s article about comparing your onboarding program against the design components of a “world-class” onboarding program. Part 3: Operational Design Components The last level of components for world-class onboarding programs is still important, even though they are more operational in nature. They include the following: …
Read More »Being Strategic Requires Two Separate Recruiting Teams
Profile of the Two Teams Strategic recruiting team: It focuses on the very highest impact jobs, including mission critical jobs, senior execs, revenue producing jobs, jobs with a high consequence of an error, and "high value customer" impact jobs. These jobs require a firm to hire candidates who are in …
Read More »A Profile of the World’s Most Aggressive Recruiter, Part 1
Fast Company magazine once called me the Michael Jordan of recruiting, but I often call myself “the most aggressive recruiter on the planet.” Through my role as an advisor and speaker I meet thousands of recruiters, a few of which have made me feel like an amateur in the aggressiveness department. …
Read More »Recruiting Questions From Hell: I Bet You Can’t Answer These!
What CEOs Want To Know About Recruiting When economic conditions get a little tough, it's not uncommon for CEOs and CFOs to dramatically cut the recruiting budget. But instead of just wondering why they always seem to pick on recruiting, you might instead take a step back and try looking …
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