Most struggle to get the attention of applicants. Clickbaiting may be the answer! Unfortunately, a great deal of recruitment messaging is routine and dull. So often, important messages go unnoticed, and when they are spotted, the time that potential applicants spend on those messages is minuscule. However, clickbaiting recruitment messaging …
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5 Powerful Reasons For Recruiting During The Summer (Using the “best time” strategy)
Surprisingly, summer months rank in the top 5 of applicant volume. And during 2025, the summer months of August, July, and June literally ranked 1, 2, and 3 in the months with the highest US applicant volume. So the critical lesson that hiring managers and smart recruiting leaders need to …
Read More »Vacation Area Recruiting – “I Love This Area, I Wish We Could Live Here Year-Round”
How often have you heard the “I wish we could stay here” phrase while you were on a vacation trip? Well, if your company has retail locations throughout the US, offers remote jobs, or has jobs that happen to be close to popular vacation areas, you have an opportunity this …
Read More »“Futur-View” Interviews – Reveal How A Candidate Will Act In The Future (When a future focus is essential)
Their accurate view of the future is a key sign that you have a top candidate. So when you need a forward-looking candidate for a key job, you should add a futur-view interview to capture both a candidate’s forecast of upcoming problems and how they plan to act in order …
Read More »Layoff Recruiting – The Strategy For Cherry Picking The Best From Large Layoffs
Spirit’s massive shutdown should have activated your “layoff recruiting” process. This is a targeted recruiting strategy designed to let you cherry-pick the very best “released talent” who have recently been laid off by a major corporation. And this year, when you add Spirit’s sudden 17,000 employee release to the massive …
Read More »When A Loyal Employee Departs – Get Their Help In Finding A Replacement (Using departing employee referrals)
Remember that you felt guilty when, as a highly loyal employee, circumstances forced you to quit. And then you wished there was some way to repay the company/manager that had been so good to you. Well, fortunately, there is a way for a loyal employee to make one last contribution …
Read More »The Best Hires… Are Passionate About Working For Your Company (Checklist for spotting passionate candidates)
Fortunately, candidates who are passionate about working at your company provide many benefits. First, a candidate who is passionate about your company will remain fully engaged for years. Second, these candidates should also be prioritized because the best managers frequently refuse to hire candidates who fail to demonstrate their deep …
Read More »Instantly Improve Your Interviews – With “How Would You Do It Differently Today?” Follow-up Questions
Yes, a simple follow-up “how would you do it differently today?” question will boost your recruiting results. Why? Because “what works and what no longer works” in the business world changes as frequently as every 18 months. And in this changing environment, hiring managers need to know not only how …
Read More »Top 10 Ways That Cost Per Hire Hurts Recruiting Results (Why CPH may be the most damaging TA metric)
You wouldn’t want the cheapest recruiting any more than you’d want discount brain surgery. Because recruiting produces the highest ROI of any HR function. It’s an area you should invest in, rather than one where you randomly cut costs. And because this CPH metric is so effective at encouraging cost-cutting, …
Read More »The Use Of AI Tools Will Soon Be Required In Every Job! (Applicants and employees take note)
If you need a new job or want more job security, consider gaining experience using AI tools. Why? Because it is now becoming clear to executives everywhere that the availability of AI tools (like ChatGPT, Microsoft Copilot, and AI-powered search) will have a profound impact on productivity and what each …
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Dr John Sullivan Talent Management Thought Leadership