Being Strategic Means Taking Ownership And Being Accountable Almost by definition, strategic people assume responsibility for getting things done and for producing results. For example, CFO’s assume responsibility for financial systems, CIO’s for information and computing systems and the head of retail operations for producing retail sales results. Individuals in …
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Boring Position Descriptions Are Dramatically Decreasing Your Application Rates, Part 1
Employed Top Performers Require a "Better Job" Unemployed people and semi-anxious people are significantly less picky about applying for open job opportunities, and in some cases apply for any and every job. The job title matters little to them, and no matter how mundane the position description is, they will …
Read More »Boring Position Descriptions Are Dramatically Decreasing Your Application Rates, Part 2
Action Steps That You Can Take To Develop a "Position Marketing Template" In order to make your descriptions compelling, you need to develop a template that can easily guide position description writers to produce great sales descriptions every time. Here are the steps in that process: Find the current …
Read More »Buying Words in Google Searches to Gain an Edge in Recruiting
People Do Click! It's no secret that Google books most of its revenue from selling advertising that appears at the very top and in the right-hand margin alongside search results. When searches are entered, Google servers look at the key words that are being searched for and then matches those …
Read More »Metrics — The Future of HR
In addition, the increased access to the Internet coupled with better hardware and software means that metrics can be calculated almost instantly and reported to almost anyone at minimal costs. Fields that used to rely on intuition such as marketing, purchasing (now known as supply chain) and manufacturing have made …
Read More »Metrics for Improving Referral Program Effectiveness
Basic Characteristics of Excellent Programs In order to gather the “right” metrics about a referral program, you need to know upfront what the critical design elements are that turn good referral programs into great ones. Next, you need to have metrics that cover each of these critical areas if you …
Read More »Recruiting at Professional Events Is a Powerful but Underused Tool
Why Recruit at a Trade Fair or Professional Conference? Unlike a job fair, in which people decide to attend on their own, a trade fair or a conference is a gathering of the very best professionals in any industry, who all are sent by the company. Because they are sent …
Read More »Outside-the-Box Recruiting Using MySpace.com as a Recruiting Tool
Recruiting Outside the Box Takes Courage The only problem with the approach outlined here is that while nearly every recruiter on the planet says that they want to try outside-the-box tools, most recruiters are mundane, lack the courage to try new things, and are unwilling to invest the time it …
Read More »Recruiting Using a Competency-Based Approach
What Is a Competency-Based Approach? Using the language of those who earn their living selling and marketing competency-based solutions, a competency-based recruiting approach relies on using a series of assessment tools that identify not only the technical skills a candidate possesses, but his behavioral competencies as well. A competency is …
Read More »Building a Recruiting Culture — the Ultimate Strategy, Part 1
What Is a Recruiting Culture? A recruiting culture is a recruiting strategy that shifts the responsibility of recruiting to managers and employees. While the recruiting department provides leadership, every individual and department in the organization is assigned a prominent role in recruiting. No individual is exempt. The process of building …
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Dr John Sullivan Talent Management Thought Leadership