If you don’t know what a video job description is, it is a short video clip where the hiring manager and team members describe the exciting aspects of a particular job in order to convince top-quality but reluctant prospects to apply. A video job description is a supplement to, rather …
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Recruiting High School and Non-degreed Top Talent — A Missed Corporate Opportunity
In case you didn’t hear about it, college football powerhouse Alabama recently offered a scholarship to eighth-grade football player Dylan Moses and LSU offered a scholarship to a ninth grader. Before you react in shock as a parent might, consider the fact that teenage talent may be the last remaining …
Read More »Facebook’s Billion-dollar Hiring Lesson — the Business Case for Eliminating Missed Hires
The most costly recruiting error in recent history was revealed last week. On Wednesday, Facebook announced its nearly $19 billion purchase of the instant-messaging firm WhatsApp. But the real news about the acquisition relates to the colossal recruiting failure that occurred a handful of years earlier (as reported byForbes) when both …
Read More »Unless You Segment Your Recruiting Messaging, You Won’t Attract Top Performers and Techies
Unless you tailor your bait, you’ll never attract the very best prospects It might sound silly on the surface, but fishing and recruiting have a lot in common. Any seasoned fisherman or woman would tell you without hesitation that the same bait that effectively attracts small fish simply would have …
Read More »Advice and How-Tos Calculating the Tremendous Dollar Value of a Top-performing or Innovative Employee
In professional sports, almost everyone readily agrees that a top-performing athlete is worth their weight in gold. That value is clearly reflected in their compensation, where for example a top-performing NFL quarterback can get paid 10 times more than the third-string quarterback on the same team. The value of adding …
Read More »Who Are the Despicable Mes in Recruiting?
The combination of the popular “Despicable Me” movies and the Christmas season made me think about who in the recruiting process should get “a lump of coal” in their stockings for their naughty behavior. Obviously any list like this that identifies problem-causers involves some generalizations, because there are always some …
Read More »The Top 25 Recruiting Trends, Problems, and Opportunities for 2014, Part 1 and 2
Even if you work in a corporate recruiting function with low resources or minimal expectations for change, every recruiter still has a professional obligation to maintain their awareness of the latest trends and predictions. I have grouped 25 predictions of the leading corporate recruiting trends for 2014 into four separate …
Read More »Winning ‘the War to Keep Your Employees’ Requires Re-Recruiting Your Top Talent
If you expect to win “The War to Keep Your Employees,” you must continually assure that the best offer that a top performing employee receives comes from inside your own firm. In order to assure that, management must periodically approach top talent and recruit them again (re-recruit) just as …
Read More »A Case Study of Facebook’s Simply Amazing Talent Management Practices, Part 1 and 2
Almost everyone is aware of Facebook. Usually that knowledge comes from either using its social media product or by reading about its CEO. However, the unique aspects of the firm that almost no one is aware of are its distinct and powerful talent management practices. In most cases, it takes …
Read More »Don’t Forget the Critical Role That Healthcare Benefits Play in Recruiting and Retention
From the employer’s perspective, most of the recent publicity relating to offering health care benefits has been focused on the added cost and burden of providing those benefits to a firm’s employees. However, many employers and especially small businesses seem to have failed to realize that offering healthcare benefits is …
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