How to Use The Information Once you know a candidate's criteria, use it in the following ways: Screening out. Obviously, if their acceptance criteria include things your firm can't or won't offer (i.e., the option to work at home), you can then screen out candidates early on in the process. …
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Green Recruiting: Building Your Environmental Employment Brand
Environmental Sustainability Goes Wide Companies like Honda, S.C. Johnson, Goldman Sachs, Starbucks, Patagonia, Timberland, and GE have successfully used their environmentally friendly policies to sell their product and gain media exposure. However, until recently, few firms have made a concerted effort to leverage the company’s environmental stance as a critical …
Read More »Can’t Find Talent You Must Be Kidding!
In Times of Low Unemployment, Your Industry is Your Farm Team Like many, you have probably heard that there is a shortage of talent. This statement would be true if you were managing the macro-level economic engine of a state or country, but luckily, you are not. The plain and …
Read More »Strategic HR Metrics for a Global Organization
Why Utilize Metrics? While researching my book "HR Metrics, The World-Class Way," I found that many HR professionals realized a need for more metrics, but lacked the vision to create them. They didn’t have criteria for where to apply metrics or a methodology to figure out which activities it even …
Read More »Remote College Recruiting, Part 2 of a 2-Part Series
In part one of this series I highlighted the many reasons why you should include remote college recruiting as part of your college hiring strategy. In part two, I will highlight action steps, tools, and approaches that you can use to identify and sell top college students remotely. Tools for …
Read More »Remote College Recruiting, Part 1 of a 2-Part Series
As recruiting continues to become more difficult, more and more companies are looking to reinvigorate their college recruiting programs and concentrate a greater percentage of external hiring efforts on entry-level professionals. If you are preparing to go that route, I suggest you look at some of the new approaches that …
Read More »55 Low-Cost Ways to Recruit Nurses
While many firms fight a war for talent, that phrase doesn’t adequately describe what goes on in the healthcare industry. For most industries, the war for talent is a temporary condition that will eventually end, but the battle to attract and retain talent in healthcare is a struggle that literally …
Read More »Hiring for This Job and Their Next Job
Hiring for a current need is actually pretty simple. The hiring manager defines some specific skills they need, recruiters then discount that profile by 30%, and then begins the process of sourcing, assessing, selecting, and closing an offer to an individual with the current skills and competencies. Historically, most organizations …
Read More »Developing Bonus Systems for Rewarding Corporate Recruiters
When times are good and recruiting is booming, invariably recruiters wonder why there is no bonus plan for internal corporate recruiters. The impetus for their proposal stems from the fact that external third-party recruiters routinely receive bonuses based on their performance. In my experience, it is the incentive system that …
Read More »Successfully Marketing Employment Products (Part Two)
Over the course of the last three weeks, we have laid out a model for managing the portfolio of job opportunities an organization produces similar to that used by organizations to manage their product/service portfolio. This model repositions the employment opportunity as a product, one that can be defined, …
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Recruit Industry Icons – The Game-Changing Hires That Can Literally Change Everything
Apple recently lost its iconic iPhone designer to OpenAI and another iconic designer to Meta. …
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The Costliest Failure In Recruiting – “Settling” For The Number 2 Candidate
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Competitor Talent Mapping – A Powerful Recruiting Tool That No One Uses (Despite its numerous benefits)
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Strategic Omissions – High Impact Things That HR Should Be Doing (But Isn’t)
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A Holiday Opportunity… To Cherry Pick Top Talent (Learn why there’s a surplus of talent and little competition)
Dr John Sullivan Talent Management Thought Leadership




