Dr John Sullivan Talent Management Thought Leadership
There is currently little doubt among strategic recruiting leaders that recruiting must become more like corporate marketing. That’s because, among the hierarchy of business functions, marketing receives much stronger executive support and multiple times more funding than recruiting. If you’re curious why the corporate marketing approach is so much more strategic and impactful, it is because it emphasizes data-driven decision-making, ... Read More »
Tag Archives: Recruiting Strategy
12 Innovative Recruiting Strategies That Savvy Companies are Using
As seen on LinkedIn Talent Blog (July 10, 2017). If you want to gain significant competitive advantage, you need to use strategies superior and different from your competitors’. The “act differently” principle for recruiting means that to successfully attract your industry’s top talent, you must separate yourself from your talent competitors by offering innovative but effective new recruiting strategies. We ... Read More »
December Is Prime Time For Recruiting … Because The Competition Is So Low
Recruiting is a direct competition between firms. So, unless you’re a firm with a great employer brand like Google, Facebook or GE, focus your recruiting during the months where the competition is extremely low. And, in the U.S. and many other industrialized countries, the time period between late November and New Year’s Day is the time with the lowest level ... Read More »
CEOs Expect A Competitive Advantage, So Why Aren’t Recruiting Leaders Providing It?
This think piece is designed to stimulate recruiting leaders to the point where they will commit to providing their firm with a competitive advantage over their top recruiting competitors. There many things that recruiting can improve on, but there is one important area that is almost completely absent from corporate recruiting. And that is proving that the recruiting function provides ... Read More »
The ‘27 Names’ Strategy for Recruiting New Employees
A single job opening can expand hiring possibilities exponentially, if you leverage WSJ Leadership Expert John Sullivan’s strategy. (Originally published in the WSJ Experts July 21, 2016 1:15 pm ET). One of the toughest challenges in business is to find qualified, experienced workers. Especially in industries like tech or manufacturing where the unemployed talent pool is small, managers need to magnify ... Read More »