Tag Archives: how-to

Donald Trump Taught Us All We Needed To Know About Employer Branding

By Dr John Sullivan September 21, 2015 | ERE This article is not about politics; instead, it’s about how organizations can build a powerful employer brand in a short period of time. As an ardent advocate of cross-industry benchmarking (where you discover and adapt best practices from another industry), I recommend that employer branding leaders try to learn from the …

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What’s Wrong With College Recruiting? Identifying Your Out-Of-Date Program Features

By Kimberly N. Do and Dr John Sullivan ERE August 10, 2015 What’s wrong with college recruiting? Well as a result of years of underfunding, the answer may, unfortunately, be “almost everything.” Nearly every organization is currently struggling to recruit its needed college talent, because after years of reduced hiring, the demand for college hires is up almost 10 percent …

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Hire Self-Motivated People — the Single Smartest Thing a Hiring Manager Can Do

How recruiters can become a hero of your hiring managers by dramatically reducing the number of hours that they have to spend motivating and watching their employees  If you are a corporate manager, you already know that you routinely spend a significant portion of your time trying to motivate your employees. On average, I estimate that encouraging, cajoling, and the …

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