Tag Archives: Employment Branding

Excite Applicants by Boldly Providing Promotion, Pay, and Retention Info

If you need to gain a competitive advantage in recruiting, consider proactively revealing detailed information covering the attraction factors that applicants care the most about, including pay, development opportunities and promotion, and employee retention rates. Now before you prematurely reject the idea of revealing previously strictly kept information, realize that with a little work this information is, in fact, findable …

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Donald Trump Taught Us All We Needed To Know About Employer Branding

By Dr John Sullivan September 21, 2015 | ERE This article is not about politics; instead, it’s about how organizations can build a powerful employer brand in a short period of time. As an ardent advocate of cross-industry benchmarking (where you discover and adapt best practices from another industry), I recommend that employer branding leaders try to learn from the …

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