July 26 , 2017

Tag Archives: Social Recruiting

The Steps of the Recruiting Process … and How to Identify Failure Points

The 19 Steps in an Effective Recruiting Process In this section I’ll list each of the 19 distinct steps in the recruiting process, as well as the primary goal and the common cause of failure for each. Step #1 — Determine your ideal recruiting target — the goal of this step is to determine precisely who recruiting efforts should target, ... Read More »

Authenticity: Assessing Whether Your Recruiting Messages Are Effective (Part 2 of 2)

Examine your social media initiatives using the following checklist. Tally your points to determine how authentic your efforts are. Corporate profile page (4 points) — your organization should have a profile page on each of the major social networking sites that service your target audience, including but not limited to LinkedIn, Facebook, Twitter, Qzone, and MySpace. If you set up ... Read More »

Authenticity: Assessing Whether Your Recruiting Messages Are Effective (Part 1 of 2)

Most Current Recruiting Messages Aren’t Authentic Recruiting messages can be presented via a variety of channels, including corporate websites, job postings, print collateral, social media services, and during 1:1 interaction throughout the assessment and hiring process. Unfortunately, regardless of the channel used, most recruiting communications rate low on authenticity. Over the years the language used to “differentiate” an organization has ... Read More »

Interact or Your Talent Competitors Will

A more common form of squatting relates to social media vanity URLs, which let you link to your social media profiles in a more user-friendly way. Vanity URLs enable you to replace the gobbledygook (www.facebook.com/home.php?#!/profile.php?id=845862041&ref=ts) found in a typical social media profile link with a handle of your choosing, i.e. www.facebook.com/yourorgname. Organizations slow to use social media are finding that ... Read More »