Tag Archives: Attraction Factors

Stories are 12X more memorable, and they produce double the revenue versus presenting statistics alone (source). WOW, it’s clear that stories have a major impact. Yet it is rare to find a corporation that maintains and uses a formal story inventory for recruiting, retention, and employer brand-building purposes. So, if …

I am consistently disappointed when SME managers complain they can’t recruit against elite firms like Google because it’s simply not true. Instead, I have found that small businesses and startups are small and flexible enough. They can offer recruits their “dream job,” where they will be doing “the best work …

Ask retirees what was the best job in your career? And often the answer is a job at a small business. And because so many respond positively that a job at a small business was the best one in their professional career, I literally laugh when small business managers complain …

The two dumbest things in recruiting are not soliciting candidate feedback and not assessing new-hire performance (a.k.a. quality of hire).  Unfortunately, most in recruiting are not even aware of the practice of “candidate exit interviews,” soliciting new hires and candidate feedback after completing each hiring process. Unfortunately, gathering exit interview …

If you’re not familiar with this powerful but often underutilized strategy. “Right Time Recruiting” suggests that you identify the specific windows (i.e., time periods on a calendar) when the odds of successfully landing your most desirable recruiting targets are the absolute highest.